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Spend Wisely
Compared to traditional methods, advertising on Social Media is extremely cost effective. We urge our clients to set up a monthly budget to advertise on Social Media.
Targeted Advertisements
Advertising on Social Media allows you to target the exact demographic for your products and services. We can run advertisements to people based on their interests and behaviors. We can also target customers based on their location, gender, age, income and more.
Fast Results
Using Social Media Advertising, we can analyze the effectiveness of ads by the number of clicks, conversions, reach, among others. This is a great way to see what is working and to generate followers, engagement, and traffic to your store or website.
Our Social Media Advertising Process
From beginning to end, we will be with you every step of the way.
#1: Assign a Social Media Account Executive to Your Account
Our account executive will be assigned to your account from conception through the duration you utilize our services. This person will schedule a call time and if applicable visit your location to gather information and learn about your business and needs.
#2: Develop an Advertising Strategy Specific to Your Goals
Based on the information gathered from your interview with your account executive, the right strategy will be created. Our account executive will do a complete competitive analysis based on your products/offerings, learn what goals you have for advertising, and develop a strategy on the social media platforms that make most sense for your business and budget.
#3: Develop a Timeline of Events For Social Media Advertising
Once you agree on the strategy developed for your business. Our account executive will create your advertisements on Social Media and start building content. In addition we will coordinate with you any promotions, advertisements, and content prior to going live. Our account executive will lay out calendars (usually a month prior) and you will approve of those prior to anything being shared across the platforms.
#4: Monitor, Analyze, and Optimize
We will identify any weak performing areas in your ad campaign. We will delete poor performing ads and discuss with you to launch new ads to optimize time and money spent.
#5: Social Analytics, Insights and Reporting
Your account executive will analyze the success of your advertisements, and promotions on a monthly basis. You will also be provided a report detailing the success of your campaign with conversion tracking. Our account executive will schedule meeting with you to discuss progress and to plan for the ensuing months.
#6: Communication
Communication with our clients is the most important aspect of our business. In order to best maximize the efforts of our businesses, we must be able to make changes or change directions at any given moment.